Insights

We’ve hand-picked our latest Analytics and AI insights for you to explore:


  • Experience Analytics 2023 Insights

    At Experience Analytics 2023, we explored key challenges around our four foundational pillars. Download the Experience Analytics 2023 Insights Report to find out more and see what you missed at last year’s event.

  • Measuring value from digital transformation

    Optimism isn’t enough: UK struggles to realise value from digital transformation

  • Tech Trends 2024

    Deloitte’s 15th annual Tech Trends report helps business and technology leaders separate signal from noise and embrace technology’s evolution as a tool to revolutionise business.

  • Digital Consumer Trends 2023 (UK cut)

    Our flagship Digital Consumer Trends survey is designed to cut through the hype and provide a comprehensive understanding of what consumers truly think about digital products and services. With over 4,000 UK participants, we delve into a wide range of topics, including sustainability, the metaverse, streaming, devices, cost-of-living and even AI.

  • Unlocking the power of AI

    Find out why MLOps is the key to scaling AI and how can organisations realise their AI ambitions with MLOps. To understand the challenges, the barriers and the solutions available to any organisation hoping to take advantage of the most sought-after AI algorithms, we have surveyed 621 key AI decision-makers in seven countries and across industries.

  • State of AI in the Enterprise: Shining a light on the UK

    An executive summary that explores the key differences between UK and global trends in AI. It shines a light on areas where the UK sample must catch up with our global peers, as well as highlighting areas where we currently excel.

  • How to extract enterprise value from Generative AI capabilities

    We examine the potential benefits and limitations of Generative AI, introduce a method to qualify if, where and how these cognitive tools could be used, and offer important factors for business leaders to weigh when adopting Generative AI.

  • Can AI help us be more human?

    For this Green Room podcast episode, we invited Professor Sandra Wachter who teaches technology and regulation at the Oxford Internet Institute to discuss what's the ideal relationship between humans and AI? How do we make sure it's used for good, amplifying our human intellect? Can we make sure it stays that way? How do we work together to maintain agency?