Serpil Timuray was appointed as CEO Vodafone Investments in April 2024. She is responsible for our Joint Ventures, Partner Markets, and the development of our new telecommunication partnerships. She is the Chairperson of Vodafone Ziggo in the Netherlands, the Chairperson of Vodafone Turkey and a Non-Executive Director of TPG Telecom Plc in Australia. Her previous roles at the Group Executive Committee were CEO Europe Cluster, Group Chief Commercial Operations and Strategy Officer, and Regional CEO for AMAP (Africa, Middle East, Asia, Pacific), when she has also served as a board member in the publicly listed companies of Vodacom Group Plc, Safaricom Plc and Vodafone Qatar Plc. Serpil joined Vodafone in January 2009 as the CEO of Turkey.

Prior to joining Vodafone, Serpil worked for 10 years at Danone Plc, as the CEO of Danone Dairy Turkey from 2002 to end of 2008 and formerly as the Marketing & Sales Director. She began her career at Procter & Gamble in 1991, where she held several marketing roles for 8 years latterly as member of the Executive Committee in Turkey.

Serpil is currently an Independent Non-Executive Director at British American Tobacco Plc. She has been an Independent Non-Executive Director at Danone Plc from April 2015 to April 2023 and the Chair of the Corporate Social Responsibility Committee. She is the Founding Chairperson of ChangeTheFace Alliance and a member of the Young Global Leader Alumni of the World Economic Forum.